Because we do it for a living, it's easy to think of project management as boring, routine work.
But think about it; everything in the world that is truly cool – the Matrix movies (the first one at least), iPods, the Golden Gate Bridge – was, at some point, a project. Therefore, project management is potentially the coolest trade of all. It all depends on what we're working on and how we view our role.
"Cool" is often used to describe an attitude, behavior, or appearance. It's easy-going, it's hip, it's trendy, it's a mindset. Whether we want to admit it or not, we're attracted to cool because cool makes it look easy, and we want to be cool – or at least we want to get as close to it as possible.
Shouldn't your projects, then, be more composed and more harmonious? Why can't great project management be an attitude we convey? Can your firm have a cool, calm, and collected approach to project management?
We see the alternative every day. Being "uncool" doesn't help anyone. How much stress do we endure because we lack information or are in a constant state of hurry? How much profit is eaten up by rework? How frustrating is it to work with teams that have a complete lack of cooperation and accountability? What's the burnout level?
Read this and other project management columns at www.aectechstrategies.com/project-management.html.
Here's how to make project management cool in your firm:
Pledge to be cool
Undo the uncool
Engagement is cool
Teamwork is cool
Tools are cool
The industry needs cool!
Christine Brack, PMP, is a principal with ZweigWhite specializing in business planning and project management best practices. She can be contacted at firstname.lastname@example.org.